The Blue Impact Grants program is the flagship community investment initiative of Blue Cross and Blue Shield of Oklahoma (BCBSOK), aimed at addressing the social determinants of health that significantly influence wellness outcomes in the state. This program is part of a broader, refreshed strategy that seeks to directly impact the economic and social factors affecting health for Oklahomans, especially those facing disparities in access and opportunity.

The Blue Impact grant program prioritizes support for nonprofit organizations offering sustainable, measurable programs in five focus areas. These areas include Economic Opportunity and Stability, Nutrition, Neighborhood and Local Assets, Locally Defined Health Solutions, and Optimal Health Outcomes. Projects that address these categories, such as employment barriers, hunger, transportation, affordable housing, preventive care, and chronic disease management, are central to the program's mission. Special attention is given to programs with clear outcomes, such as improved care in immunizations, diabetes, cardiovascular health, behavioral health, maternal and infant health, and early cancer screening.

The 2025 application deadline is May 1, 2025. The funding cycle runs from July 1, 2025 through June 30, 2026. Proposals must be submitted through BCBSOK’s online application platform, and applicants must meet specific eligibility requirements. All applicants must hold 501(c)(3) nonprofit status and the proposed project must directly benefit residents of Oklahoma. Furthermore, the program should include measurable outcomes and clearly define how those outcomes will be achieved.

BCBSOK has outlined several exclusions from eligibility for funding. These include proposals involving religious or political activities, individual support, capital campaigns, beauty contests, meals, animal welfare, youth athletic programs, and any discriminatory practices. Only organizations working in health and human services within Oklahoma and aligning with the five Blue Impact focus areas will be considered for funding.

Organizations interested in applying are encouraged to ensure their programs are well-aligned with BCBSOK’s health and wellness objectives and are capable of delivering data-driven, community-level impact. Additional details, application requirements, and submission instructions are available on the BCBSOK website.

For questions about the Blue Impact grant program, applicants are invited to contact BCBSOK directly, although specific contact information was not provided in the summary.